Austin StanfelJul 294 min readEmpowering Voices: The Power of User-Generated Content in Bottom of the Pyramid Social Media StrategiesUser-generated content (UGC) is a powerful tool for engaging Bottom of the Pyramid (BoP) audiences. By leveraging the authentic voices and s
Austin StanfelJul 243 min readStorytelling for Impact: Crafting Narratives that Resonate with the Bottom of the PyramidEffective storytelling can bridge gaps and create meaningful connections with Bottom of the Pyramid (BoP) audiences. By crafting narratives
Austin StanfelJul 23 min readStorytelling for Impact: Essential Metrics to Measure the Success of BoP Social Media CampaignsMeasuring the success of social media campaigns targeting Bottom of the Pyramid (BoP) audiences is crucial for ensuring impactful results. B