Austin StanfelAug 203 min readTurning the Tide: Successful Social Media Campaigns Targeting the Bottom of the PyramidSocial media campaigns targeting the Bottom of the Pyramid (BoP) can drive significant social impact and inclusive growth. By exploring case
Austin StanfelAug 153 min readBridging the Gap: Ensuring Accessibility of Social Media Content for Bottom of the Pyramid UsersThe digital divide poses significant challenges for Bottom of the Pyramid (BoP) users, limiting their access to vital information and opport
Austin StanfelAug 63 min readInfluence at the Bottom: Collaborating with Influencers to Engage BoP AudiencesCollaborating with influencers offers a powerful strategy to engage Bottom of the Pyramid (BoP) audiences. By leveraging the credibility and
Austin StanfelJul 263 min readMobile Storytelling: Leveraging Mobile Platforms to Impact Bottom of the Pyramid ConsumersMobile storytelling is revolutionizing how businesses and organizations engage with Bottom of the Pyramid (BoP) consumers. By leveraging mob
Austin StanfelJul 243 min readStorytelling for Impact: Crafting Narratives that Resonate with the Bottom of the PyramidEffective storytelling can bridge gaps and create meaningful connections with Bottom of the Pyramid (BoP) audiences. By crafting narratives
Austin StanfelJul 43 min readUnlocking Potential: Effective Social Media Strategies for Engaging the Bottom of the PyramidEngaging the Bottom of the Pyramid (BoP) through social media is not just a corporate social responsibility initiative; it is a strategic
Austin StanfelJul 23 min readStorytelling for Impact: Essential Metrics to Measure the Success of BoP Social Media CampaignsMeasuring the success of social media campaigns targeting Bottom of the Pyramid (BoP) audiences is crucial for ensuring impactful results. B